Culture Advisory Group to unveil Product Guru’s Canada launch in free webinar

By AI, Created 4:41 PM UTC, May 18, 2026, /AGP/ – Culture Advisory Group will host a free LunchPad LIVE webinar on May 20 to introduce the Canadian launch of UK-based Product Guru. The session is aimed at emerging food and beverage brands looking to speed retail listings, expand into Europe and tap export funding support.

Why it matters: - The webinar is aimed at food and beverage brands that need faster paths into retail and international markets. - Product Guru’s expansion into Canada brings a retail discovery model that blends digital buyer matchmaking with in-store product events across Canada and Europe. - The session also points brands toward export support programs such as CanExport.

What happened: - Culture Advisory Group announced a LunchPad LIVE webinar for May 20, 2026 at 1:00 PM EST. - The free virtual event will feature the Canadian introduction of Product Guru. - Culture Advisory Group VP Marketing Tricia Ryan will join Libe Nunez of Product Guru for the discussion. - Registration is available through the event link.

The details: - Product Guru is a UK-based platform that connects brands with retail buyers across the UK and Europe. - The platform is expanding into Canada. - Product Guru combines a digital discovery system with physical retail activation events at key retail locations. - Culture Advisory Group said the session will cover retail readiness, retail listing strategies and export growth into European markets. - The webinar will also address how CanExport funding may support brands pursuing international expansion. - Culture Advisory Group says it can guide applicants through the CanExport process. - Space for the event is limited. - Brands focused on buyer outreach, retail readiness or international expansion are being encouraged to register.

Between the lines: - The launch suggests a push to make cross-border retail entry less dependent on traditional buyer outreach alone. - The hybrid model could appeal to smaller brands that need both visibility and structured access to retail decision-makers. - Culture Advisory Group is positioning LunchPad LIVE as a channel for both education and deal flow. - Paul Valder, president and founder of Culture Advisory Group, said Product Guru is changing how products get discovered and listed at retail.

What’s next: - The May 20 webinar will serve as the first public Canadian showcase for Product Guru. - Brands interested in the platform will likely use the session to assess whether the model fits domestic retail expansion or European export plans. - Culture Advisory Group is expected to continue using LunchPad LIVE and related partnerships to connect brands with growth tools and funding support.

The bottom line: - Product Guru’s Canada launch is being pitched as a bridge between retail discovery, buyer access and international expansion for emerging food and beverage brands.